Food Drink Travel Lifestyle
Service
SERVICES
DIGITAL
We work closely with journalists, bloggers, influencers, social media, and online press releases to showcase and grow our client’s brand online. This press coverage can range from reviews, new openings, food & drink news, and product launches. Digital PR is a very effective online marketing strategy that can reach your target audience which remains online forever. Digital PR is an ever-growing market within the media world which increases the client’s online presence dramatically.
We work with a wide range of print media from local, regional, national, trade, and even international press to raise the profile of our clients. We have close relationships with the media to ensure we are targeting specific print media effectively. Gemma Wilson PR can manage your copywriting, press releases, awards entries, and crisis PR to ensure that you have a consistent and positive presence within print media.
PRESS LAUNCHES
Press launches are an exciting way to showcase your brand and meet with press and influencers face-to-face to continue to build and grow your brand. Gemma Wilson PR has successfully carried out a variety of press launches for a range of clients from new openings to product launches, and collaborations.
EVENTS & COLLABORATIONS
PR events and collaborations are great ways to create a buzz around your company. We have successfully hosted many PR events such as product and business launches. We also help build B2B and B2C relationships by organising collaborations between companies, influencers, and customers. During PR events and collaborations, Gemma Wilson PR will secure key press and influencers to cover the event ensuring the best coverage.
INFLUENCERS
We have a very close working relationship with many food, drink, and lifestyle influencers, as well as bloggers throughout the country. Influencer marketing is a rapidly growing marketing strategy worth billions of pounds and growing, making it a very effective way to grow your brand. We can arrange reviews, press trips, new openings, product launches, and samples/gifts to send out to influencers which have proven very successful for our clients.
SOCIAL MEDIA
Social media is often the first way a potential customer is introduced to your brand and a good first impression means everything. We can help ensure your social media platforms are regularly updated with fresh, relatable content to help grow your audience and create a following. We can assist with all of your social media needs and also manage your social media pages on behalf of your business.
PHOTOGRAPHY
Put your best face forward with a photoshoot that helps your brand shine through making a lasting impression. An image alone can tell a thousand words, we can help tell your story through stunning photography whether it be a bespoke photoshoot or organising photography for a PR event. Gemma Wilson PR works with many photographers to ensure that you have the best visuals to accompany your press launch, event, and social media releases.
"Gemma Wilson PR has achieved an exceptional range of press across the board in both consumer and trade which has had a very positive impact on our brand"
Daryll Bunce Director of Innovation at Moorgarth {Asset Manager for Waverley, Edinburgh}
